In his latest 'Public Opinion Snapshot at the Center for American Progress web pages,' TDS Co-Editor Ruy Teixeira cites a new bipartisan poll from Greenberg Quinlan Rosner/Public Opinion Strategies, conducted for the Robert Wood Johnson Foundation and the Trust for America’s Health, which addresses "the neglected prevention aspect of health care reform...providing people with information and resources and creating policies that help people make healthier decisions." According to Teixeira:

This poll finds 71 percent of Americans backing more investment in prevention versus just 23 percent who are opposed....Reflecting this strong support, investing in prevention ranked just behind the massively popular prohibition against insurance companies denying coverage for pre-existing conditions in a list of health care reforms given to respondents. Prevention was given an average priority rating of 7.7 on a 10-point scale, compared to 7.9 for the coverage denial prohibition.

Sounds like a focus that Dems can use to win broad support. "Prevention may not get much press," says Teixeira. "But it is very popular with the public. Maybe it’s time for the press to start paying attention."